Is it nit-picking to complain that this Times Magazine article — about the use of “big data” to predict and control consumer behavior — contains a brief introduction to Ann Graybiel’s work on the role of the basal ganglia in habit formation? I worry that this falls … Read More →

The giant soda ban as epistemological crisis
This sounds like the setup to a joke, but I really was just minding my own business on a bench in Washington Square Park when I was approached by a perky young woman with an iPad and some pointed questions about New York’s proposed ban … Read More →